Mercer Labs Museum of
Art & Technology - New York

Football Is Freedom is a large-scale immersive exhibition at Mercer Labs Museum of Art & Technology NYC, celebrating football’s cultural impact through Bob Marley’s legacy. Across multiple environments, it unites art, technology and football culture.

Working closely with Mercer Labs, we created immersive scenes, football cleat and ball concepts, and a visual language connecting the museum experience with the future of performance. Our team designed multiple spaces and collection pieces.